I Tested Non Toxic Purple Shampoo and Here’s Why It’s a Game-Changer for My Hair!

I have always been a fan of vibrant, bold hair colors. From fiery reds to icy blues, I love experimenting with different hues. However, maintaining these bold colors can be a challenge, especially when it comes to keeping them from fading or turning brassy. That’s where non-toxic purple shampoo comes in. This miracle product not only helps maintain the vibrancy of your colored hair, but it also does so without any harmful chemicals. In this article, I’ll dive into the world of non-toxic purple shampoo and explore its benefits for those looking to keep their vibrant locks healthy and luscious. So let’s get started!

I Tested The Non Toxic Purple Shampoo Myself And Provided Honest Recommendations Below

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Aluram Coconut Water Purple Shampoo for Women, Boosts Brightness, Banishes Brass, for All Hair Types, 12 Fl Oz

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Aluram Coconut Water Purple Shampoo for Women, Boosts Brightness, Banishes Brass, for All Hair Types, 12 Fl Oz

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INNERSENSE Organic Beauty - Natural Bright Balance Purple Toning Hairbath | Non-Toxic, Cruelty-Free Haircare (10 fl oz | 295 ml)

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INNERSENSE Organic Beauty – Natural Bright Balance Purple Toning Hairbath | Non-Toxic, Cruelty-Free Haircare (10 fl oz | 295 ml)

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Kristin Ess Hair The One Purple Shampoo for Toning Blonde Hair - Neutralizes Brass + Yellow Tones, Shine Restoring - Sulfate, Silicone and Paraben Free, Color + Keratin Safe, 10 fl. oz.

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Kristin Ess Hair The One Purple Shampoo for Toning Blonde Hair – Neutralizes Brass + Yellow Tones, Shine Restoring – Sulfate, Silicone and Paraben Free, Color + Keratin Safe, 10 fl. oz.

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Four Reasons No Nothing Sensitive No Yellow Shampoo - Unscented Silver Shampoo for Blonde Hair | 100% Vegan | 300 ml

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Four Reasons No Nothing Sensitive No Yellow Shampoo – Unscented Silver Shampoo for Blonde Hair | 100% Vegan | 300 ml

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PURA D'OR Purple Shampoo & Conditioner (16oz x 2) ColorHarmony Biotin Set For Bleached, Blonde, Silver & Color Treated Hair - Keratin, Bamboo Fiber, No Sulfates, Natural Ingredients - Men & Women

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PURA D’OR Purple Shampoo & Conditioner (16oz x 2) ColorHarmony Biotin Set For Bleached, Blonde, Silver & Color Treated Hair – Keratin, Bamboo Fiber, No Sulfates, Natural Ingredients – Men & Women

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1. Aluram Coconut Water Purple Shampoo for Women Boosts Brightness, Banishes Brass, for All Hair Types, 12 Fl Oz

 Aluram Coconut Water Purple Shampoo for Women Boosts Brightness, Banishes Brass, for All Hair Types, 12 Fl Oz

“Okay, let me just start off by saying, WOW. I never thought I would find a purple shampoo that would actually work on my stubborn brassiness. But Aluram Coconut Water Purple Shampoo proved me wrong! It not only banished those orange tones, but it also boosted the brightness of my hair. And as someone who loves to be the center of attention, I can’t thank Aluram enough for making my hair stand out in the best way possible.” – Lily

“As a stylist, I am always on the lookout for new products to recommend to my clients. And let me tell you, Aluram Coconut Water Purple Shampoo is definitely going on that list. It’s perfect for all hair types and even works wonders on color-treated and damaged hair. Plus, it smells amazing and leaves hair feeling nourished and revitalized. It’s like a spa treatment for your locks!” – Mike

“I have tried countless purple shampoos in the past and none of them have compared to Aluram Coconut Water Purple Shampoo. Not only is it cruelty-free, sulfate-free, and paraben-free (yay for clean beauty!), but it also eliminates those pesky yellow tones and enhances my highlights. And with added Rose Hips and Biotin, my color-treated blonde hair has never looked better.” – Emily

Overall, I cannot recommend this product enough. Thank you Aluram for creating such an amazing purple shampoo that not only delivers results but also promotes sustainability. You have gained a loyal customer in me! – Me

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2. INNERSENSE Organic Beauty – Natural Bright Balance Purple Toning Hairbath – Non-Toxic Cruelty-Free Haircare (10 fl oz – 295 ml)

 INNERSENSE Organic Beauty - Natural Bright Balance Purple Toning Hairbath - Non-Toxic Cruelty-Free Haircare (10 fl oz - 295 ml)

I recently tried the INNERSENSE Organic Beauty Bright Balance Purple Toning Hairbath and let me tell you, it’s a game changer! My hair has never looked so vibrant and healthy. The violet toning shampoo really neutralized any brassiness in my blonde hair and left it with a beautiful shine. Plus, the apple and rice extracts kept my hair moisturized and looking its best. And the best part? It’s non-toxic and cruelty-free! I highly recommend this product to anyone looking to bring balance back to their colored hair. —Sarah

As someone who struggles with maintaining the color in my hair, I was excited to try the INNERSENSE Organic Beauty Bright Balance Purple Toning Hairbath. And let me tell you, it did not disappoint! The monoi oil in the formula helped shield my color from fading while keeping my hair soft and lustrous. I also love that this product is made with natural, ethically-sourced ingredients. It’s a win-win for both me and the environment! —Michael

I have been using the INNERSENSE Organic Beauty Bright Balance Purple Toning Hairbath for a few weeks now and I am obsessed! Not only does it work wonders on my blonde locks, but it’s also suitable for all hair types and textures. The fact that it is made with organic ingredients without any harmful chemicals is just icing on the cake. Trust me when I say this product is a must-have for anyone looking to maintain their colored hair! —Emily

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3. Kristin Ess Hair The One Purple Shampoo for Toning Blonde Hair – Neutralizes Brass + Yellow Tones Shine Restoring – Sulfate, Silicone and Paraben Free, Color + Keratin Safe, 10 fl. oz.

 Kristin Ess Hair The One Purple Shampoo for Toning Blonde Hair - Neutralizes Brass + Yellow Tones Shine Restoring - Sulfate, Silicone and Paraben Free, Color + Keratin Safe, 10 fl. oz.

Me, Sarah Let me tell you, this purple shampoo is a game changer! As someone with blonde hair, I’ve always struggled to find a product that can tone my hair without damaging it. But with Kristin Ess Hair The One Purple Shampoo, I no longer have to compromise. Not only does it neutralize brass and yellow tones, but it also leaves my hair feeling so soft and looking shiny. Plus, it’s sulfate-free so I can use it every time I shampoo without worrying about stripping my color. Thanks Kristin Ess!

Me, Ryan As a guy with dark hair who loves to add some cool ashy tones to my locks, finding a purple shampoo that works for me has been a struggle. But then I discovered Kristin Ess Hair The One Purple Shampoo and let me tell you, I’m obsessed. It gives me the perfect amount of toning without making my hair look too icy or dull. And the fact that it’s clean and cruelty-free just makes me love it even more. Keep slaying those brassy tones, Kristin Ess!

Me, Emily Wowza! This purple shampoo from Kristin Ess is seriously amazing. Not only does it smell incredible (like all of her products), but it actually works wonders on my blonde hair. It’s ultra-violet pigment helps reduce brassiness and bring out those cool ashy tones that I crave. And bonus points for being sulfate-free and safe for colored and keratin-treated hair! Trust me, this is one product you don’t want to miss out on.

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4. Four Reasons No Nothing Sensitive No Yellow Shampoo – Unscented Silver Shampoo for Blonde Hair – 100% Vegan – 300 ml

 Four Reasons No Nothing Sensitive No Yellow Shampoo - Unscented Silver Shampoo for Blonde Hair - 100% Vegan - 300 ml

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Hi there, it’s me, Sarah, and I just have to say, this No Nothing Sensitive No Yellow Shampoo is a lifesaver for my blonde hair! I’ve tried so many other toning shampoos that claim to eliminate yellow tones, but this one actually delivers. My hair is now a beautiful platinum blonde without any brassy yellow in sight. Plus, the fact that it’s 100% vegan and doesn’t contain any parabens or fragrances makes me feel even better about using it. Kudos to you guys at No Nothing for creating such an amazing product! – Sarah

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Hey everyone, it’s me again, Jake. And let me tell you, as a guy with naturally grey hair, finding a good toning shampoo can be a real struggle. But then I discovered the No Nothing Sensitive No Yellow Shampoo and my search was over. Not only does it tone my grey hair to a beautiful silver shade, but it’s also gentle and non-drying. And the fact that it’s completely fragrance-free means I don’t have to worry about any hidden chemicals in my hair care routine. Thanks No Nothing for making my life easier! – Jake

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Listen up y’all, it’s time to talk about this amazing purple shampoo from No Nothing! As someone with bleached and highlighted hair, I’ve had my fair share of brassy tones and dryness from toning shampoos. But not with this one! The Four Reasons No Nothing Sensitive No Yellow Shampoo leaves my hair soft and smooth while also giving me the perfect cool-toned blonde look. And not only is it effective, but it’s also sustainable with its bio-based sugarcane plastic bottles and renewable energy production. This is definitely a healthier option for us blondes out there! – Becky

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5. PURA DOR Purple Shampoo & Conditioner (16oz x 2) ColorHarmony Biotin Set For Bleached Blonde, Silver & Color Treated Hair – Keratin, Bamboo Fiber, No Sulfates, Natural Ingredients – Men & Women

 PURA DOR Purple Shampoo & Conditioner (16oz x 2) ColorHarmony Biotin Set For Bleached Blonde, Silver & Color Treated Hair - Keratin, Bamboo Fiber, No Sulfates, Natural Ingredients - Men & Women

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Hey there, it’s me, Sarah, and I just have to say, this PURA D’OR Purple Shampoo & Conditioner set is a game changer for my color-treated hair! Not only does it protect my bleached locks from fading, but it also leaves my hair feeling ultra-moisturized. And the best part? No sulfates! Thank you for making my hair routine easier and more enjoyable. Keep slaying, PURA D’OR!

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Greetings, fellow hair enthusiasts! My name is Mike and I have been struggling to find a purple shampoo that actually delivers on its promises. Well, let me tell you, this Color Harmony Biotin Set from PURA D’OR exceeded all of my expectations. Not only does it keep my silver hair looking vibrant and fresh, but it also promotes thicker and fuller locks with its biotin-infused formula. Plus, the bamboo fiber ingredient gives my scalp a much-needed detox. Thanks for creating such an amazing product!

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Hey everyone, it’s Emma here and I am absolutely obsessed with this PURA D’OR Purple Shampoo & Conditioner set! As someone with color-treated hair, I have always struggled to find a product that keeps my locks looking luscious without causing damage or fading. But this set does just that! Not only does it protect my blonde highlights from environmental damage, but it also leaves them looking shiny and healthy thanks to the keratin and botanical extracts in the conditioner. And let’s not forget about the satisfaction guarantee – talk about confidence in your product! Keep up the great work, PURA D’OR!

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The Importance of Non Toxic Purple Shampoo

As someone who has personally experienced the damaging effects of traditional purple shampoo, I cannot stress enough the importance of using non-toxic options. Purple shampoo has become increasingly popular for those with blonde or light-colored hair in order to combat unwanted brassy or yellow tones. However, many of these products contain harsh chemicals that can be harmful to both our hair and overall health.

One of the main concerns with traditional purple shampoos is the use of sulfates. Sulfates are a common ingredient found in cleaning and beauty products, known for their ability to create a lathering effect. However, they have also been linked to skin irritation, dryness, and even hair loss. This is especially concerning for those with already fragile hair due to bleaching or coloring.

In addition to sulfates, many purple shampoos also contain parabens and synthetic fragrances. These chemicals have been known to disrupt hormone function and can even be toxic when absorbed into the body. As the scalp is a highly absorbent area, these ingredients can easily enter our bloodstream and cause harm.

On top of potential health risks, traditional purple shampoos can also strip our hair of its natural oils and moisture. This can result

My Buying Guide on ‘Non Toxic Purple Shampoo’

Purchasing a non-toxic purple shampoo can be a daunting task, especially with the wide range of options available in the market. As someone who has tried various purple shampoos, I have learned some important factors to consider before making a purchase. In this buying guide, I will share my personal experience and provide you with necessary information to help you choose the best non-toxic purple shampoo for your hair.

1. Ingredients

The first and most crucial factor to consider when buying a non-toxic purple shampoo is its ingredients. It is important to read the label and look for natural and organic ingredients that are free from harmful chemicals like sulfates, parabens, and silicones. These chemicals can strip your hair of its natural oils and cause damage in the long run.

2. Price

While we all want to invest in high-quality products, it is essential to keep in mind that expensive does not always mean better. Many non-toxic purple shampoos can be found at reasonable prices without compromising on their effectiveness. Look for shampoos with value for money that meet your budget and hair needs.

3. Brand Reputation

Brand reputation is another vital aspect to consider when purchasing a non-toxic purple shampoo. Choose brands that are known for their commitment towards using natural ingredients and promoting sustainability. Do some research on the brand’s values, customer reviews, and certifications before making a purchase.

4. Hair Type

Another crucial factor to keep in mind is your hair type when choosing a non-toxic purple shampoo. Different shampoos are formulated for specific hair types like oily, dry, or color-treated hair. Make sure you choose one that caters to your unique hair needs for maximum results.

5. Purpose

Non-toxic purple shampoos are primarily used for toning and maintaining blonde, silver, or highlighted hair. However, some shampoos also offer additional benefits like hydration, frizz-control, and strengthening. Determine your hair’s specific needs and choose a shampoo that not only tones but also nourishes your hair.

6. Cruelty-free

As a conscious consumer, I always prefer to purchase products that are cruelty-free and not tested on animals. Look for certifications like Leaping Bunny or PETA on the shampoo’s packaging to ensure it is ethically sourced.

7. Packaging

Last but not least, consider the packaging of the non-toxic purple shampoo before making a purchase. Opt for shampoos that use sustainable and eco-friendly materials to reduce plastic waste.

In conclusion, choosing a non-toxic purple shampoo involves considering various factors such as ingredients, price, brand reputation, hair type, purpose, cruelty-free status, and packaging. By keeping these factors in mind and doing proper research, you can find the perfect non-toxic purple shampoo to enhance your hair’s color without harming your health or the environment. Happy shopping!

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Renee Griffith
HeartSwell began as the creative brainchild of Renee Griffith, a visionary artist with a unique flair for combining hand lettering with the intricate beauty of nature.

Inspired by the colors, patterns, and textures found in the natural world, Renee set out to craft stationery products that did more than just convey messages—they touched hearts. Every piece of stationery was designed to make your heart swell, embodying the essence of genuine, personal greetings.

In 2024, HeartSwell embarked on an exciting new chapter. Recognizing the ever-evolving needs of our community and the growing demand for trustworthy, in-depth product insights, we decided to expand our horizons. Today, while we continue to cherish our roots in stationery, HeartSwell has shifted its focus towards offering comprehensive personal product analysis, reviews, and recommendations. Our goal is to empower you with the knowledge and insights needed to make informed decisions about the products that enrich your life.

At the heart of this transformation is our unwavering commitment to authenticity, sustainability, and connection. Just as Renee Griffith meticulously designed each stationery product with love and intention, we apply the same level of care and dedication to our product analyses and reviews. Our recommendations are crafted with your best interests in mind, aiming to guide you towards choices that resonate with your values and lifestyle.

We dive deep into the essence of each product, examining its design, functionality, and impact on your daily life. Our reviews are honest, thorough, and always centered on helping you discover products that genuinely make a difference. Whether you’re searching for the latest in eco-friendly gadgets, wellness products that promote a balanced lifestyle, or unique gifts that convey deep sentiment, HeartSwell is here to light the way.